Food trucks have come far over the last decade and developed into part of the standard of popular food culture.
Food from all over the world has driven this evolution into the advanced food truck industry we have today.
If you are new to the food truck industry (or thinking of starting it), and you have a million things going through your mind accordingly.
However, one of the things is your menu. Consider this: people are going to love your food! You put a great deal of energy into this, and you surely have some interesting plans at your disposal.
However, to help you with the food, we are going to drop five menu ideas for a new food truck business!
5 Menu Ideas for New Food Truck Owners:
- Include a popular meal
- Don’t be scared To Go beyond Your idea
- Always include your unique taste
- Add Beverage department
- Get seasonal with Your Menu
Include a popular meal
This is what we mean by this: always include a popular meal to your menu. For instance, a burger and fries, chicken fingers, grill cheese sandwich, any kind of sandwich, a salad, etc.
Of course, you likely need to include a popular meal that relates with your food truck idea, and we get that. However, it is not a bad idea to have a meal that people are used because no one can knows who is going to order your truck — this popular meal thing might stand out to them!
Don’t be scared To Go beyond Your idea
Road tacos are big in the food truck industry, yet you are scared to add them to your menu since they don’t relate with your idea. Spoiler alert: It’s alright to go outside of your idea now and then!
Simply mark up these items/meal as a special, or just offer it temporarily.
This is your food truck, and your businesses, so if you want to cook something that doesn’t relate with your food idea, then, by all means, do so! You’re the boss!
Always include your unique taste
You need to stand out in the food truck industry, which is the reason you ought to consistently add your unique taste to your meal.
Let’s go back to Idea No. 1. Let’s say your concept is Mexican food, and let’s also say you want to add a burger to your menu as your popular meal. How do you add your unique taste to something like that? It’s up to you! Here are some suggestions: Smother your burger with green chili, or simply add chili peppers.
There are a lot of ways to spice up meals, so you can add your unique taste to make you stand out.
Add Beverage department
When trying to perfect your menu for your amazing opening, it’s important to put beverage on the back burner. With that in mind, if you want to stand out, at that point you will give every single food item on your menu the time of the day and this includes your beverages.
While, truly, it is perfectly fine to have a soda/pop machine at your mobile kitchen, it would likewise be savvy to come up with some homemade beverages, for example, mango tea, smoothies, milkshakes, and so on.
Being unique and standing out is the situation in this industry, so make a point to add some special beverages to your menu!
Get seasonal with Your Menu
If you want to drive customers throughout the year, then you may need to get seasonal with your menu. Now, you don’t need to change your entire menu — well, except if you need to, that is — however, it is in nice to include several unique meals for the winter and summer. For instance, incorporate some kind of soup in the winter (or comfort food), and then include a cold dessert in the summer!
Like we expressed above, pumpkin spice is large throughout the fall months, and you reserve each privilege to add pumpkin spice anything to your menu during this season.
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